BY VALENTI® maintains a commitment to providing high-quality, organic skincare formulations designed for both dermatological efficacy and environmental sustainability. There is a fundamental belief in the efficacy of botanical components and the necessity of utilizing cruelty-free ingredients to develop products that support and enhance the skin's natural physiological state.
The developmental trajectory began in 2006 when founder Manuela Valenti developed a foundational soap formulation to address chronic dermatitis. This initiated the creation of a skincare line prioritizing skin health and ecological stability. With a focus on organic constituents and effective molecular delivery, the objective was the development of a product range that is non-irritating, nourishing, and free from synthetic chemical additives.
Commitment Beyond Product Formulation
The institutional commitment extends beyond the development of proprietary skincare formulas. A rigorous stance is maintained against animal cruelty, advocating for ethical treatment and supporting practices that exceed standard beauty industry benchmarks.
A defining characteristic of the brand is the commitment to cruelty-free skincare. No animal testing is conducted on any products, historically or in the future, nor is any third-party authorized to conduct testing on behalf of the brand. Ethical practices are central to the mission, ensuring products are compatible with both human skin health and the welfare of animal species.
Certified since 2012 by the Leaping Bunny Program (USA) and The Nature Watch Foundation (UK), BY VALENTI® remains a strictly cruelty-free entity. This is upheld by prioritizing animal welfare over market expansion, specifically by declining to enter markets such as China, which mandate or conduct animal testing on cosmetic products.
"Animals are not on this planet for humans to enslave, use and abuse" — Manuela Valenti
Advocating for the ethical treatment of animals, support is provided to organizations such as The Michigan Humane Society — where the founder contributes both time and financial resources — as well as the Humane Society of the United States. These efforts aim to eliminate animal cruelty and testing via national legislation. BY VALENTI® endorsed the Humane Cosmetics Act (HCA), which seeks to prohibit the manufacture and sale of animal-tested cosmetics within the United States.
BY VALENTI® remains dedicated to generating a positive impact on the skin and the global environment. The selection of organic skincare products invites an exploration of the functional differences offered by natural, high-purity ingredients.
